Michigan Internet Marketing Company
What is Internet Marketing?
Internet Marketing combines the creative and technical aspects of the Internet, including design, development, advertising, and sales. Internet Marketing goes well beyond simply designing and building a website.
Effective Internet Marketing involves a comprehensive strategy for synergizing a given company's business model and sales goals via its web platform. It strategically leverages that site's appearance and reach, focusing on its target market through Search Engine Marketing (SEM), Search Engine Optimization (SEO), Blog Marketing, Social Network Management, Email Blasting and Viral Marketing.
To sum this up in English, Internet Marketing is the promotion of a product or service online.
Request a free consultation with an internet marketing professional.
Browser Kings Internet Marketing Campaigns
Many web sites on the Internet today may look great on the outside but are very poorly designed for search engines. At Browser Kings, we have extensive knowledge and proven search engine techniques for obtaining top rankings in the most popular search engines and directories on the Internet. We ensure that your site utilizes all the latest methods and technology according to the specific rules set by each individual search engine or directory. Building in specific keywords and employing geographical targeting, we maximize your exposure and effectiveness.
Search Engine Marketing
When you sign up for Search Engine Marketing, we will analyze the keywords you provide and develop a targeted list of high-traffic keyword phrases relevant to your business. Many web sites are designed with inherent roadblocks that affect search results. These roadblocks are created simply because the developer does not design the site with search engines in mind. The search engines then have a difficult time correctly indexing your site amongst its results. With Browser Kings, your web site will be closely reviewed to identify trouble spots and fix these barriers for more effective optimization.
Once the pages we create have been uploaded, we focus on the top search engines and directories. Beware of providers who advertise submission to 1000's of search engines and directories…because most of the sites they submit to are merely email collection databases set up for spamming. We submit to enough search engines to allow us to stay competitive, but really focus on the top 30 which is where 95% of search engine traffic will come from.
Importantly, we submit your site to search engines and directories manually. Why? Many of the top search engines refuse submission from automated software programs. The five top directories – Yahoo, Looksmart, Snap.com, The Go Guides and The Open Directory Project – require that categories be selected within their structure before a site is submitted. No automated program can do that.